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01 January 1970 01:00:00 CET

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ChatGPT: How sports organisations can leverage the power of AI

How 1. FC Köln reached 100m people while testing new tech in the ‘Innovation Game’

Five sports technology trends to watch in 2023

Q&A: Infront’s past and future in participation sport

Badminton’s burgeoning growth appealing to global audience

Generative AI: What is it and how can sports organisations use it?

ISO certification: What is it and why does it matter to Infront?

Purpose marketing: Brand positioning through meaning and shared values

What is sports sponsorship?

Meet Pico Get Personal

Five ways tech will shape the future of sports broadcasting

What should a sports federation's aim be with content?

Why companies invest millions in sponsorship and what they get in return

Crossing the line before crossing the line at BMW BERLIN-MARATHON

Reaching new fans with hyper casual gaming

The Savannah Bananas: using innovative thinking to make sports fun

Going big, then small: why Playermaker started with the stars

Using technology to better prepare for changing weather patterns

How any sports rightsholder can benefit from gaming and esports

How sports content automation adds value for rightsholder

How player positional tracking can change viewer experiences

4 things that altered sports broadcasting, according to a longtime NBA broadcaster

Improve fan experiences by getting to know fans, for real

Brands continue to reach c-suite through mass participation cycling

Women of Infront Share Their Thoughts on the Industry

Five ways women’s sports sponsorship can provide ROI for your brand

Personalising fan experience with OTT & micro-bundling

How technology can further accelerate esports revenue growth?

The “Hook” Q&A with bestselling author Nir Eyal about habit-forming products

How sponsors win with strong content

6 Data-Driven Social Media Posts To Learn From

Esports and TV broadcasters have a bright future together

The sports social media checklist in the Content X era

Out of the box - designing brand activation for esports

Opportunities for brands and rights holders from a growing esports audience

Mastering the esports and gaming ecosystem

The next play for sports is customer acquisition security

How tech is unlocking new revenue streams and reshaping the sports marketing industry

Why esports is the antidote to COVID uncertainty for brands and rights holders

Six sports marketing trends you can't ignore in 2021

Keeping up, staying relevant: How FIFA creates content for World Cup social media

Creating virtual team building experiences

Employee Engagement: Connecting and disconnecting through mindfulness

Antourage: Leveraging influencer marketing to connect and monetise

Keeping remote employee engagement authentic in “the new different”

The positive effects of COVID-19 on the sports world

Understanding the threats the Deep and Dark Web pose to the sports world

The growing importance of cybersecurity in sports

Brands cannot afford to miss the esports juggernaut in 2021

How tech is helping brands target hard-to-reach gaming and esports audiences

How digital finger printing technology is helping the esports world improve media value

Insights from Warrior Sports on the exclusive CHL competition and sponsorship platform

How iLOQ used the CHL's unique competition and digital enhanced sponsorship platform to unlock growth

Olympic medallist and sports marketing expert Rodrigo Garza on the CHL’s sponsorship platform and its opportunities for brands

Avoiding Injury, Improving Performance: Zone7 Is Empowering Sports Medical Teams

How technology is helping decision makers better prepare for sporting events

How technology is helping transform theory to tangible results in sports

Why brands continue to invest in marketing during times of crisis

Small team, impactful innovation: Q&A with Minute.ly’s VP Product Management

Virtual atmosphere: NexGen tool for rights holders

The Effects of Covid-19: Quick Innovation With an Unknown Expiration Date

Fit for purpose: how the B2B fitness industry will emerge stronger

Remote control - Broadcasting in a post-lockdown world

Sports behind closed doors: Broadcasting, venue advertising & fan engagement in a post-lockdown world

The future of Virtual Advertising with OTT: The personalised advertising board

From piracy to personalised content - AI unlocks value

Monetisation opportunities for rights holders from anti-piracy AI tech

AI based video asset tracking

Technologies enhancing remote experiences for sports fans today

Sponsors score slam-dunk through Turkish Basketball Super League

Top sports tech to embrace for content optimisation in 2020

How sports industry can harness social media content viewing revolution

Startups and corporates - scoring a win-win

Talking sports tech and corporate-startup partnerships with Aviv Shapira

Infront Lab - turning sports tech startups into champions

Fitness Trends to watch

Sports Event Marketing Operations Trends to watch

Esports Trends to watch

4 key elements to creative brand design for multiple host city event

Virtual Advertising: Enter the Eclipse

Six milestones that changed perimeter board advertising

Cooly the Cow: Bringing events to life through iconic mascots

Raising the bar on the game-day experience in China

Five observations for sports business in China

Why looking to startups can add more for clients

The importance of evaluating your live content distribution platforms

Connecting brands and consumers in an ever-evolving digital world

Three of basketball's best digital sponsorship activations

Digital – the Great Connector

Promoting Gender Equality in Sports Broadcasting

How to connect football clubs and esports teams

Enter Player One: Infront's impact on the esport industry so far

Entering the game: Infront and esports

Building a genuine and engaged fan base

5 reasons iWorkinSport is the perfect opportunity to start your Infront journey

Digital content: IIHF Ice Hockey World Championship ref cams making an impact

Branding basketball – How hosts help to reflect look of FIBA events

Infront Digital: Christoph Heimes on the SPONSORs podcast

How top brands are using corporate fitness to win the war for talent

Infront's Bruno Marty on Winter Sports, Olympics, IOC and Asia

Teamwork making the dream work for football and the DFB Pokal

Moving mountains - How Infront is instilling its corporate culture

The balance of technology in broadcast

LED by example

The digital revolution in sport

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