THIS IS WHAT SUSTAINABILITY MEANS TO US
The world is experiencing unprecedented change: Global health risks, increasing inequalities, and climate change pose existential risks for society, economy, and the environment. This puts the world of sports at a tipping point as well.
As a global leader in shaping the future of sports, Infront acknowledges its shared responsibility for this planet and its people. We believe, sport is a unifying force that can create worldwide alliances to lead the way to a more sustainable development. But equally, we must do our part as well.
The 17 Sustainable Development Goals (SDGs) set out by the United Nations serve as a framework for us in this regard. We want contribute our share to create meaningful impact on the 2030 Agenda and shape a sustainable sports ecosystem.
OUR FOCUS IN SUSTAINABILITY
Our engagement for environmental, social and governance (ESG) aspects in and through sports is long and deeply rooted in our organisation. We cluster our activities along five strategic focus areas. Here, we want to further bundle our strengths and achieve measurable progress in the future. In each focus area, we have defined specific targets that you can read in our Sustainability Report 2022.
01.Focus area: Sports ecosystem
Infront is a global leader in shaping the future of sports. The resilience of our business model is vital for development and innovation in the sports ecosystem, and we are aware that it also depends on our capacity to integrate political, social, and environmental transitions into our long-term business planning.
02.Focus area: Integrity
Integrity is one of our core values. We strive to live up to our Code of Conduct and continuously identify ways to improve and develop our corporate culture and compliance.
03.Focus area: Health
Health is at our focus. We are keen to share our passion for sports and an active, healthy lifestyle. Our various participation sport events promote public health by being inclusive, motivating and truly inspiring.
04.Focus area: Inclusive growth
Inclusive growth is key. We know that our strength comes from our differences. Infront is an equal opportunities employer. We believe that everyone should have the opportunity to benefit, work, and compete in sports.
05.Focus area: Climate change
Climate change is jeopardizing our business, our health, and lives. We aim at reducing our environmental footprint in own operations and, together with our partners, along the sports value chain.