Pedal into the Future: Accessible Races for Everyone through Technology
February 13, 2024
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Sports Event Management
Reaching a community: The new era of sports engagement and storytelling
Exploring the new era of sports engagement: a deep dive into innovative strategies and community storytelling in the Men’s EHF EURO...
January 5, 2024
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Sports Sponsorship
The commercial world of mass participation and fitness sports
In an era where fitness trends are rapidly evolving, participation sports have emerged as a cornerstone of contemporary sports...
December 12, 2023
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Sports Sponsorship
Beyond the court: Vodafone's partnership with Turkish Volleyball Federation
Vodafone and Turkish Volleyball partnership brokered by Infront stands as a monumental model in women's sports sponsorship,...
December 6, 2023
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Participation Sports
Sydney Marathon: On the verge of World Marathon Major status
Discover how marketing and media rights are integral to the Sydney Marathon's journey towards joining the prestigious Abbott World...
November 28, 2023
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Sports Sponsorship
Embracing change: Infront Italy’s Alessandro Giacomini discusses the digital evolution in sports marketing
As the digital landscape continues to reshape the sporting world, Infront remains at the forefront, innovating within the revolution...
November 8, 2023
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Sports Sponsorship
Pioneering the track: How MXGP's 2023 season built a foundation for partners and fans to engage
Explore how MXGP set standards in fan and sponsorship engagement through innovative content and events.
October 31, 2023
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Sports Sponsorship
Unpacking the ROI of The Sphere vs. Sports Sponsorship
Exploring the ROI of The Sphere versus sports sponsorship unveils a narrative of short-term dazzle against long-term engagement.
October 20, 2023
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Sports Event Management
HYROX: The meteoric rise of a global fitness racing phenomenon
In a world where fitness has evolved from a mere goal to a dynamic lifestyle, HYROX is leading a global revolution.
October 13, 2023
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Sustainability
Infront’s compliance management system passes ISO re-certification audit
Infront’s compliance management system passes external audit confirming ISO certification.
October 10, 2023
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Sports Broadcast Production
The new broadcasting techniques scrumming down for the Rugby World Cup 2023
Discover how HBS is revolutionising sports broadcasting in rugby at the Rugby World Cup 2023.
October 5, 2023
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Sports Broadcast Production
Ten years of pioneering the BMW BERLIN-MARATHON
Infront has redefined how the Berlin Marathon is broadcast and experienced. From capturing record-breaking runs to pioneering 5G...
September 26, 2023
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CASE STUDY
Digital Innovation at the IIHF Ice Hockey World Championship Case Study
Discover how Infront and IIHF elevate global fan engagement through digital innovation, TikTok growth, live shows, and data‑driven storytelling.
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