B2Run adds the Netherlands to roster
April 2, 2017
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When outstanding work is recognised
When outstanding work is recognised
March 21, 2017
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Sports Marketing
B2Run goes South Africa
B2Run goes South Africa
February 14, 2017
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Sports Marketing
B2Run starts 2017 season with a new brand identity
B2Run starts 2017 season with a new brand identity
November 3, 2016
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Sports Marketing
Infront joins Preparatory Committee for the Asian Premier Marathons
Infront joins Preparatory Committee for the Asian Premier Marathons
October 25, 2016
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Sports Marketing
Infront announces further expansion of B2RUN with two new events in Spain scheduled for 2016
Infront announces further expansion of B2RUN with two new events in Spain scheduled for 2016
June 14, 2016
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Sports Marketing
Magdalena Neuner becomes an ambassador for B2RUN
Magdalena Neuner becomes an ambassador for B2RUN
February 18, 2016
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Sports Marketing
B2RUN corporate running series heading for records in Germany
B2RUN corporate running series heading for records in Germany: Up to 190,000 participants expected for 2016
December 21, 2015
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Sports Marketing
Infront expands the B2RUN series to Portugal with first event staged in Lisbon in 2016
Infront expands the B2RUN series to Portugal with first event staged in Lisbon in 2016
November 23, 2015
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Sports Marketing
Infront takes over BusinessRun Veranstaltungs GmbH
The acquisition adds further race locations to the German corporate running series as part of the international B2RUN series
November 11, 2015
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Sports Marketing
B2RUN Schweizer Firmenlauf achieves a new record with close to 11000 participants in the first five races
Approximately 500 companies participated with their employees - the end of the season race is to take place in Zurich on 2 September
June 29, 2015
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Sports Sponsorship
DAK-Gesundheit becomes Presenting Partner of the German corporate running series B2RUN
The health insurance provider will benefit from full visibility across a new total of 12 German races between May and September
May 11, 2015
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CASE STUDY
Le Gruyère AOP x World Curling: A decade of precision, tradition, and global reach
For more than twenty years, Switzerland’s most iconic cheese has partnered with World Curling, This long-standing collaboration goes beyond logo exposure, aligning the messaging between a premium gastronomic brand and a winter sport defined by precision, strategy, teamwork, and discipline.
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