Infront extends long-standing partnership with DSV and ÖSV for Four Hills Tournament
December 29, 2025
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Sports Marketing
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Sports Sponsorship
Infront and BWF extend partnership to drive badminton’s next era of global growth
BWF and Infront extend their partnership for eight more years, aiming to drive global growth, enhance technology, and boost fan...
December 9, 2025
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Sports Sponsorship
Keeping the world moving: Exciting growth across our Active Lifestyle portfolio in 2025
What we have seen first-hand, as a leader in participation sports across over 170 events that welcome more than 1.5 million...
December 4, 2025
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Sports Sponsorship
Infront secures LaVita as Title Sponsor of IBU’s flagship biathlon events
Four-year partnership begins with the 2026/27 season, covering the IBU World Cup Biathlon and IBU World Championships Biathlon
November 27, 2025
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Sports Sponsorship
Conrad Electronic becomes official Timing and Electronics Partner of the BMW IBU Biathlon World Cup
Starting from the 2025/26 season, Conrad Electronic will serve as the official Timing and Electronics Partner of the BMW IBU Biathlon...
November 20, 2025
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Sports Sponsorship
Columbia and Megamarsch extend presenting partnership through 2028
Megamarsch has announced the extension of its exclusive presenting partnership with global outdoor brand Columbia through 2028.
November 18, 2025
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Sports Media Rights
Infront steps into the cage with OKTAGON MMA
Infront partners with OKTAGON MMA to expand its media rights portfolio into the fast-growing world of mixed martial arts across Europe.
November 5, 2025
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Sports Betting
Infront and ITF extend global partnership to expand data and streaming capabilities
Infront and ITF extend their partnership, enhancing data, streaming, and integrity services to support global tennis growth and player...
October 1, 2025
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Sports Sponsorship
Infront and 360Media join forces to market the Icon League
Infront and 360Media team up to elevate the Icon League, merging football, entertainment, and digital culture to engage a young,...
September 23, 2025
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Sports Media Rights
FIS and Infront conclude agreement for international media rights to the FIS World Championships
FIS and Infront finalize exclusive media rights deal for FIS World Championships 2026-2029, enhancing global exposure and investment...
September 22, 2025
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Sports Betting
Infront Bettor expands tennis portfolio through exclusive Australian Open video and data rights partnership
Infront Bettor has partnered with Tennis Australia to become the exclusive data and video streaming partner for the Australian Open.
September 15, 2025
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Sports Media Rights
Infront enters Formula 1 through new sub-licensing agreement
Infront will sub-license Formula 1 broadcast rights across seven Balkan territories from 2026, marking its first-ever entry into the...
June 5, 2025
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CASE STUDY
From the living room to centre court: Westwing's journey into tennis
Together with creative agency Apollo 18, Westwing decided to develop a concrete concept for entering the tennis space, with Apollo providing strategic guidance and Infront managing rights negotiation.
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