Lega Serie A and Infront partner in Asian media rights deal
February 20, 2024
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Sports Marketing
Sports Sponsorship
Sports Media Rights
Corporate
Participation Sports
Sports Broadcast Production
Sports Technology
Sports Event Management
Sports Betting
Sustainability
Sports Sponsorship
XLETIX Challenge secures MaxiNutrition as presenting partner
The XLETIX Challenge, Europe's leading obstacle course series owned by Infront, has secured MaxiNutrition as its presenting partner...
February 15, 2024
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Sports Technology
Infront makes “significant strides” with data platform ahead of ITF partnership launch
Infront Bettor has taken major steps to advance its tennis data solutions as its landmark global partnership with the ITF approaches...
February 5, 2024
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Sports Sponsorship
Handball hits new heights: 45 million tune in to EHF EURO 2024 Main Round as event draws over one million fans
The Men’s EHF EURO 2024 Main Round reached a live audience of over 45 million in key markets as the event entered its final weekend in...
January 27, 2024
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Sports Media Rights
Men’s EHF EURO 2024 set for broad free-to-air reach
Infront secures extensive broadcast coverage for Men's EHF EURO 2024, highlighting the growing global popularity of handball.
January 9, 2024
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Sports Sponsorship
Record-breaking year for Infront-owned Active Lifestyle events
Infront has announced a historic year for its Active Lifestyle business as more than 725,000 participants entered over 125 events...
December 19, 2023
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Infront and MNC Group reach agreement for UEFA Euro 2024 in Indonesia
Infront and the MNC Group have reached an agreement for the exclusive broadcast rights of the UEFA European Football Championship 2024.
December 18, 2023
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Sports Sponsorship
SKECHERS expands winter sports sponsorship presence through FIS and FIL deals
Discover the strategic partnership between SKECHERS and several winter sports, brokered by Infront, enhancing brand visibility and...
November 7, 2023
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Sports Sponsorship
LaVita energises winter sports with new sponsorship agreements
The family business from Lower Bavaria is a partner of winter sports, becoming the Official Main Sponsor of the BMW IBU World Cup
October 30, 2023
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Sports Sponsorship
Infront and ADAC accelerate together
Expansion of partnership sees Infront becoming Official Marketing Partner of ADAC Motorsport
October 23, 2023
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Sports Sponsorship
Vodafone signs largest ever women's volleyball partnership with Turkish Volleyball Federation
Infront-brokered agreement to cover both national team and top league rights.
October 12, 2023
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Sports Marketing
Infront Italy and Lega Basket Serie A extend partnership to 2030
Infront Italy and LBA strengthen their alliance until 2030, building on a track record of revenue growth and fan engagement to elevate...
October 2, 2023
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CASE STUDY
From the living room to centre court: Westwing's journey into tennis
Together with creative agency Apollo 18, Westwing decided to develop a concrete concept for entering the tennis space, with Apollo providing strategic guidance and Infront managing rights negotiation.
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