Infront - News

Sports Marketing

Arena Sport to remain home of Lega Serie A for next three seasons

Renewed partnership brokered by Infront in first agreement since new international media rights partnership with Italian league

June 10, 2021 Read more

Sports Marketing

Infront and SportA prolongation ensures BMW BERLIN-MARATHON remains on ARD and RBB

2021 and 2022 editions will continue to be broadcast live and exclusively on German free TV Zug, Switzerland – Infront and BMW...

June 6, 2021 Read more

Sports Marketing

ISU extends media rights agreement with Infront

The International Skating Union (ISU) has prolonged its media rights agreement with Infront for another four seasons, further...

April 5, 2021 Read more

Sports Media Rights

Infront to manage Italy's Serie A international media rights until end of 2023/24 season

New partnership with Lega Serie A to strengthen the championship's global visibility and fan engagement Milan, Italy / Zug,...

April 1, 2021 Read more

Sports Media Rights

Infront expands skiing portfolio through new Swiss-Ski media rights agreement

New partnership to cover all FIS World Cup events until end of 2027/28 season

March 16, 2021 Read more

Sports Media Rights

Infront expands cycling, triathlon, athletics coverage through new FloSports agreement

Infront and video streaming service FloSports have reached a wide-ranging agreement for the rights to some of the world’s top cycling,...

March 14, 2021 Read more

Sports Marketing

Infront extends English Premier League sub-Saharan rights partnership

Infront and the English Premier League (EPL) have prolonged their partnership for free-to-air rights (FTA) across sub-Saharan Africa...

March 8, 2021 Read more

Sports Marketing

Infront ups cycling presence with Tour de Pologne partnership

Infront has added cycling’s Tour de Pologne to its growing summer sports media rights portfolio after reaching an agreement with the...

March 7, 2021 Read more

Sports Marketing

Olympic Games gets free-to-air exposure in Kenya through Infront brokered Standard Group PLC partnership

The Olympic Games Tokyo 2020 will be broadcast on the commercial free-to-air KTN channel in Kenya for the first time after Infront, a...

February 14, 2021 Read more

Sports Sponsorship

Infront and PSA to usher in new era for squash with landmark agreement

The Professional Squash Association (PSA) has signed a landmark multi-year agreement with Infront, a Wanda Sports Group company, which...

February 10, 2021 Read more

Sports Marketing

Infront’s cycling portfolio moves up a gear through Flanders Classics and Amstel Gold Race partnership

Long-term global strategic partnership agreement includes ‘Monument of Cycling’ Tour of Flanders and Amstel Gold Race

January 13, 2021 Read more

Sports Marketing

Infront and IPC sign ground-breaking media rights partnership

The International Paralympic Committee (IPC) has awarded the European media rights to the Beijing 2022 and Paris 2024 Paralympic Games...

January 6, 2021 Read more