E.INFRA becomes Data Partner for FIS Nordic World Ski Championships 2021
Supplier of electrical and communication technology to sponsor the 2021 edition in Oberstdorf
Zug, Switzerland – Infront, a Wanda Sports Group company and the exclusive media and marketing partner for the International Ski Federation (FIS) event, unveiled E.INFRA as new Data Partner for the FIS Nordic World Ski Championships 2021 in Oberstdorf.
The sponsorship agreement with the Germany-based supplier of electrical and communication technology includes a composite logo with the event, multiple logo inserts on TV during all competitions, prominent positioning on the back of the ski jumping start wall, on the start signal and scoreboards close to the finish area.
E.INFRA will further provide the Wi-Fi infrastructure in all VIP areas at the venue.
Michael Witta, Vice President Marketing Sales at Infront, said: "The FIS Nordic World Ski Championships in Oberstdorf will be one of the biggest events on the 2021 winter sports calendar. A cumulative TV audience of over 205 million in 2019 proves that this is a valuable platform for sponsors like E.INFRA with competitions held across the three disciplines of ski jumping, cross-country skiing and Nordic combined. We are very much looking forward to this partnership."
Carsten Klemm, Managing Director at E.INFRA GmbH, said: "Supporting sport is what we are passionate about. We are happy to contribute to the success of the FIS Nordic World Ski Championships 2021 providing our communication technology solutions. With this partnership we become part of not only an extraordinary event but also the skiing family. We are very much looking forward to the collaboration with Infront and the days in Oberstdorf."
The FIS Nordic World Ski Championships will take place from 23 February – 7 March 2021 in Oberstdorf, Germany.