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Going beyond just linking rights holders and brands, Infront enables brands to create meaningful and enduring relationships with consumers.

By consolidating expertise, Infront offers a comprehensive and data-driven view into brand success, a senior international sales team devoted entirely to creating diverse and customised packages and the strategic guidance to ensure your sponsorship investment is activated to its full potential. Hallmarks of the Infront approach are their consultative philosophy – ensuring brand objectives dictate strategy and tactics – and access to industry-leading digital solutions and capabilities.

Working hand-in-hand with Infront's independent digital subsidiary, Infront X, we ensure brands reach, engage and monetise audiences through creative content and experiences.

  • Business Intelligence: continuous collection, central storage and systematic dissemination of research data to foster insights-based decision making for rights acquisition and brand solutions.
  • International Sales: niche consulting based on expertise and access to diverse offerings, rather than individual property limitations, results in bespoke packages that align with targeted brand objectives. 
  • Global Partnerships: strategies and activation initiatives that leverage the world's biggest sporting events to achieve measurable business ROI. 
  • Infront X: bridges the gap between storytelling and technology, by utilising data-driven insights to create digital platforms and experiences that cater to audiences.

Chances Make Champions

The Champions Hockey League has continually delivered the most exciting action for hockey fans across Europe. Find out why ice hockey legend Peter Forsberg and our partner brands consider it an excellent sponsorship platform to reach their consumers.

Evolve to win - Sports marketing trends for 2021

The impact of the COVID-19 pandemic on an industry heavily reliant on live sport and in-person engagement has been well-documented, but with great impact, also comes great opportunity. Infront is adressing six trends as the most relevant for rights holders and brands in 2021.


Let's get in touch

Our team of dedicated experts looks forward to discussing how Infront can help meet your business goals