Power I Focus I Sustainability
The combination of cross-country skiing and shooting is a true test of an athlete’s versatility and skill, with just one missed shot often the difference between winning and losing.
- Common competition formats: Individual, Sprint, Pursuit, Mass start, Relay, Mixed
- World federation: IBU (International Biathlon Union)
- Key markets: GER, RUS, FRA, CZE, and Scandinavia
- Top events: IBU World Championships, IBU World Cup
Speed I Agility I Equality
Pinpoint accuracy at lightning-fast pace, that’s what required to succeed at alpine skiing. The high speeds provide a huge technical demand on athletes.
- Common competition formats: Downhill, Super G, Giant Slalom, Slalom, Alpine Combined and Parallel
- World federation: FIS (Fédération Internationale de Ski)
- Key markets: AUT, GER, SUI, ITA, FRA and Scandinavia
- Top events: FIS Alpine World Ski Championships, FIS Ski Alpine World Cup
Endurance I Courage I Strategy
Nordic skiing is a physical and mental test, with athlete’s needing control and courage for ski jumping before calling on endurance and strength for cross-country skiing .
- Common subdiciplines: Cross-Country, Ski Jumping, Nordic Combined
- World federation: FIS (Fédération internationale de ski)
- Key markets: GER, POL, RUS, AUT, SLO and Scandinavia
- Top events: FIS Nordic World Ski Championships, FIS Ski Jumping World Cup, Four Hills Tournament, FIS Nordic Combined World Cup
Action I Energy I Teamwork
High tempo and non-stop action make ice hockey the fastest team sport in the world – with skating speeds of almost 50 km/h and pucks flying at over 160 km/h.
- World federation: IIHF (International Ice Hockey Federation)
- Key markets: RUS, Scandinavia, CZR, SVK, GER, SUI, FIN
- Top events: IIHF World Championships, German Ice Hockey National Team, Champions Hockey League (CHL)