Zug, Switzerland – Infront has announced the extension of its partnership with the International Tennis Federation (ITF), expanding the collaboration by three years and enhancing its scope.
The renewal builds on the original agreement which positioned Infront as the ITF’s Official Data Partner.
The extended partnership includes continued investment in data innovation, integrity services and production capabilities across the ITF’s global competition structure.
This renewed commitment underlines Infront’s role as a major strategic partner in the ITF World Tennis Tour and provides a significant financial uplift for the ITF which allows for increased funding into the global development of the sport as well as investment in the competitive pathway.
Under the new agreement, Infront will continue to deliver data coverage for over 66,000 matches annually, including enhanced data capture computer vision solutions. These provide deeper metrics and unlock further commercial opportunities and products across new markets, as well as enhancing the fan experience, providing richer data for players and developing compelling data-led stories around ITF events
Streaming production will be further scaled, with over 28,000 matches from the ITF World Tennis Tour (WTT) expected to be produced annually. All matches will be made available on the WTT website, with ongoing investment to upscale production levels as needed. This expansion ensures comprehensive single-camera coverage of top-tier WTT competitions and strengthens Infront’s global portfolio with 24/7 global content.
Building on this progress, the partnership will continue to invest in services that prevent corruption and match manipulation, with Infront working closely alongside the ITF and the International Tennis Integrity Agency (ITIA) to uphold the highest standards across the sport.
David Haggerty, ITF President, said: “The ITF is committed to ensuring that tennis remains a global sport with the best opportunities for players everywhere. Extending our collaboration with Infront reflects the value already created through enhanced data services, integrity measures and expanded production. Together we are strengthening the ITF World Tennis Tour and laying the groundwork for a more connected, sustainable future for tennis. For players, these innovations mean greater visibility, more accurate performance data, and enhanced protection of competition integrity.”
Amikam Kranz, Senior Vice President Media, Betting & Technology at Infront, said: “We are proud to extend our great collaboration with the ITF. By uniting data, streaming, and technology in a single framework, we are creating sustainable solutions that enhance visibility across the sport and unlock new commercial opportunities. This is just the beginning of our long-term strategy in this space, which has underpinned the rapid growth under Chris Catling’s leadership, expanding our client base to over 300 and making us one of the fastest-growing divisions within the Infront Group.”
This announcement follows a series of recent rights wins secured by Infront, including the Australian Open as well as football properties such as Brazil’s Serie A and B, the Eredivisie and Turkish basketball cementing Infront’s position as a leading global partner in this space.