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携手新巴西转播商,筹备世界耐力锦标赛新赛季揭幕战

2019/20 赛季媒体版权销售遍及 180 个地区

瑞士楚格——万达体育集团子公司、国际汽联世界耐力锦标赛(FIA World Endurance Championship,简称 WEC)媒体版权独家合作伙伴盈方已就即将于本周日开始的 2019/20 赛季英国银石赛道 4 小时耐力赛,同来自 180 个地区的转播商建立了合作关系。

新合作伙伴包括巴西转播商 Band Sports,该公司将负责提供圣保罗 6 小时耐力赛的全方位报道;计划于 2020 年 2 月举行的本场比赛是该赛事自 2014 年以来的首次回归亮相。

此外,盈方还与 Eurosport(欧洲和亚洲)、MotorsportTV(欧洲)、Fox Latam(中美及南美洲)以及 Supersport(非洲)等转播机构签订了跨地区合作协议。

2018/19“超级赛季”上半段,收视总人数从 1.15 亿跃升至 2.55 亿,新闻收视总人数也蹿升 139 个百分点。

本赛季还见证了巴林 8 小时耐力赛自 2017 年的首度回归,另外,2018/19 年度的日本富士 6 小时赛、中国上海 4 小时赛、美国赛百灵 1000 英里赛以及比利时斯帕·弗朗克尚赛道道达尔 6 小时赛也将继续上演。最后,勒芒 24 小时耐力赛依然将为本赛季画上圆满的句号。

本次赛道角逐,将迎来总共由 31 辆赛车和四家全球发动机厂商共同组成的强大阵容。

两届国际汽联世界耐力锦标赛冠军得主布兰登 哈特利也将自 2017 赛季夺冠以来,首次回归赛道。这位新西兰车手将取代同为丰田车队的费尔南多·阿隆索,并有望本年度实现卫冕。

 
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