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Joerg Polzer, Vice President Strategic Communications

作为战略传播副总裁,Joerg Polzer(GMB/ExCo)负责监督盈方的全球传播及品牌战略活动。Joerg 在营销传播领域拥有 15 年以上的跨国工作经验,对国际体育及娱乐商业、赛事、媒体及赞助等有着深刻的理解。

他曾担任全球领先的信息分析及市场评估公司尼尔森(Nielsen)的体育业务副总裁(Vice President Sports),并曾供职于瑞士手表奢侈品牌沙夫豪森 IWC 万国表(IWC Schaffhausen),出任该公司的全球企业传播负责人(Global Head of Corporate Communications)一职。加入 IWC 之前,Joerg 曾在盈方工作了十年,并担任过不同的职务,最后一次是出任企业传播主管(Director Corporate Communications)。他的职业生涯始于慕尼黑,曾就职于全球公关公司凯旋公关(Ketchum),以及德国媒体公司 SPORT1。

Joerg 拥有提契诺大学(位于瑞士卢加诺)德国研究和传播科学专业学位,以及传播管理专业高级管理硕士学位(EMScom)。

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