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LIQUI MOLY sarà sponsor ufficiale degli EHF EURO 2020 maschili

L’ex partner pubblicitario rafforza il proprio posizionamento in occasione del torneo internazionale di punta di pallamano maschile

Zugo, Svizzera – LIQUI MOLY, produttore tedesco di oli per motore, sarà uno degli otto sponsor ufficiali degli EHF EURO 2020 maschili, grazie a un upgrade del precedente accordo di partnership.

L’accordo è stato siglato grazie a Infront, partner per media e marketing della EHF.

LIQUI MOLY beneficerà di una maggiore esposizione mediatica in occasione dell’evento di pallamano maschile di punta del prossimo anno, con il logo aziendale in primo piano sui pannelli a LED e su tutto il materiale pubblicitario.

La società avrà anche la possibilità di creare installazioni on-site, sia nel fan village che durante l’intervallo delle partite.

L’edizione 2018 del torneo ha raggiunto un pubblico cumulativo di oltre 1,05 miliardi di telespettatori in 175 paesi.

Gli EHF EURO 2020 maschili si terranno in Svezia, Austria e Norvegia, dal 9 al 26 gennaio.

Infront

Infront è una società di marketing sportivo leader al mondo, con un portafoglio completo di properties d’eccellenza. Infront gestisce tutti gli aspetti degli eventi sportivi di successo: distribuzione dei diritti media, sponsorizzazione, produzione media, event operation e soluzioni digitali. Con sede centrale a Zugo, in Svizzera, Infront opera con un team di circa 1.000 specialisti, che lavorano in 43 uffici in più di 14 paesi alla gestione di circa 4.000 giorni di eventi sportivi di alto livello all’anno in tutto il mondo.

 
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