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Nuova stagione IBSF alle porte con accordi di broadcasting in oltre 60 territori

Copertura mondiale assicurata dalle emittenti e dal canale YouTube di IBSF

Zug, Svizzera – La stagione 2019/20 della Coppa del Mondo BMW IBSF si aprirà sabato a Lake Placid, negli Stati Uniti, con straordinari eventi di bob e skeleton che beneficeranno di un’ampia esposizione in seguito agli accordi siglati da Infront, partner esclusivo per media e marketing di IBSF (Federazione Internazionale di Bob e Skeleton), con le emittenti di oltre 60 territori.

Oltre ad assicurare la copertura per ogni fase della stagione, Infront, società di Wanda Sports Group, trasmetterà le competizioni anche in streaming sul canale YouTube di IBSF in determinati territori, assicurando la disponibilità di ogni gara in diretta in tutto il mondo.

Sarà inoltre responsabile dell’host broadcasting e della produzione televisiva attraverso una configurazione di 30 telecamere per tutte e otto le tappe della Coppa del Mondo e in occasione dei Campionati mondiali IBSF che si terranno ad Altenburg, in Germania, dal 17 febbraio al 1° marzo 2020.

BMW continuerà a figurare come title sponsor e ad avere una presenza di spicco in tutti gli eventi, come il main sponsor LiquiMoly.

Infront collabora con IBSF da oltre 17 anni e ha firmato un’estensione per la copertura dei diritti media e marketing e per la responsabilità della produzione televisiva fino al 2022.

 
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