Infront's presence in virtual and esports continues to grow. We work with some of the world's top teams, including Team Vitality and MKERs, connecting topbrandswith the best squads.
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Webinar: How to deliver a 360° virtual event: eSerie A TIM best practices
Zug, Switzerland/Singapore – Infront has signed a multi-year partnership with Epulze, the global full-service esports company, to operate and establish the Masters of Gaming (MOG) Esports Tournament S...
Sponsorship and advertising have been the lifeblood of esports since it started commercialising. But how does the industry take the next step to match its counterparts in mainstream sport?
Online streaming is the lifeblood of esports, with Amazon’s interactive Twitch platform and Google’s YouTube recording staggering viewing numbers in 2020. But traditional broadcasters can create a spa...
Sports are fast-paced, exciting, and there’s always some action going on. This is one reason why people are drawn to sports in the first place. This is true both for fans and for social media managers...
The esports audience is expanding rapidly, accelerated by the impact of COVID-19. Understanding what makes this younger audience tick is key to securing new growth for rights holders and brands.
It’s becoming vital for rights holders and brands to voyage into the esports ecosystem, but the terrain can feel alien. The good news is that help is at hand.
While many traditional sports scrambled to navigate the COVID-19 pandemic, esports stood firm to cement its position as a major trend redefining the future of the sports marketing industry.
When Burger King sponsored lowly English football team Stevenage, a few eyebrows were raised. Before too long, however, the fast food giant was one of the most visible brands on EA Sports’ popular FIF...
New portal to host “Kingdom Calling” launch tournament on 6 November with Samsung, Red Bull and AMD announced as sponsors Zug, Switzerland/Berlin, Germany – Infront, a Wanda Sports Group company, has ...
German FIFA esports organisation also extend OUTFITTER merchandising partner agreement Zug, Switzerland/Frankfurt, Germany – FOKUS CLAN, one of Germany's top football esports organisations, will wear ...
Online ice hockey esports tournament puts fans at centre of action Zug, Switzerland – Infront, a Wanda Sports Group company and the exclusive media and marketing partner of the International Ice Hocke...
eSerie A TIM clubs to participate in online esports events Zug, Switzerland / Milan, Italy – Infront, a Wanda Sports Group company and the eSerie A TIM's exclusive media, marketing and digital partner...
Rapidly growing esports portfolio set to accelerate further through new hire Zug, Switzerland – Infront, a Wanda Sports Group company, today announced it has appointed André Fläckel to head up its gam...
Amateur PlayStation®4 (PS4™) players to be given chance to claim title Milan, Italy - Infront and Lega Serie A officially launched the eSerie A TIM on Wednesday, offering thousands of gamers the chanc...
Two-year agreement with top esports team to focus on 'vision and gaming' Paris, France – Infront, a Wanda Sports Group company, has secured AFFLELOU Group, the French leading franchisors of optical pr...
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