Stake in newest candidate for Abbott World Marathon Majors includes strategic guidance on media and marketing rights Zug, Switzerland – Infront has acquired a minority stake in the Blackmores Sydney M...
Zug, Switzerland - Infront X has announced today a number of changes to its leadership that will take effect in June 2022, in line with the company’s strategy to design and deliver digital experiences...
Collaboration will see joint approach to international media rights for EPCR’s Heineken Champions Cup and EPCR Challenge Cup across next three seasons Zug and Lausanne, Switzerland/London, UK – Europe...
Zug, Switzerland/Singapore – Infront has signed a multi-year partnership with Epulze, the global full-service esports company, to operate and establish the Masters of Gaming (MOG) Esports Tournament S...
Perth, Scotland – The World Curling Federation and Infront have renewed their media and marketing partnership until the end of the 2029–2030 season, encompassing two four-year Olympic cycles.
Zug, Switzerland / Erding, Germany – North American sports drink brand BioSteel is entering into a three-year partnership for the IIHF Ice Hockey World Championship through to the end of 2024. For the...
New York, USA / St. Petersburg, Russia – Infront X has announced today, that it will close its Russian operations. The closure is anticipated to be completed by end of May. This is mainly due to the s...
The entry point to esports is getting lower The last two years have seen gaming and esports mature, growing from an unknown – albeit significant – entity in the sports industry to a recognised next st...
In 2017 Elon Musk – the would be king of Twitter and deliverer of convertibles to space – explained that the biggest future danger facing mankind is AI (Artificial Intelligence) and machine learning. ...
Marc Zumoff, longtime play-by-play announcer of the Philadelphia 76ers, shares his insights on the changes he experienced while covering the NBA team. Broadcasting is not what it once was. Sports are...
Cycling’s position as the c-suite’s way of networking and connecting is not a new trend. It was widely reported seven years ago that board members were swapping golf clubs for lycra and the fact remai...
